Job interviews are designed to sell yourself to the company. You are constantly trying to focus on the benefits that you will bring to the company while avoiding or minimizing discussions about your negative. You are trying to sell the employer on a “solution,” and that solution is you taking your rightful place in the company.
Job interviews for sales jobs represent the best example of the importance of selling yourself. For most sales jobs you will be interviewed by a sales lead, and these sales leads are going to be individuals with years of sales experience. Your role is to consider yourself the product and convince the sales lead that their life will be vastly improved if they make the purchase.
Ways to Sell Yourself
Every job interview requires you to sell yourself to the company, so these interview tips can benefit everyone during their job interview. However there is no doubt that these personality traits and methods of presenting yourself are vital for anyone interviewing for a sales job.
- Smile, Talk Loud, Stay Positive
Think of the stereotypical salesman. He or she will have a huge smile on their face, eyes looking directly at you with an energy that can be intimidating if you are not expecting it. You should be the first person to introduce yourself to anyone you meet and be ready to engage all of them in conversation. You should be ready to laugh at their jokes even when they are not funny and speak using words that are 100% positive, like “Absolutely” and “Definitely.”
- Laugh Away the Negatives
True salesmen are able to downplay any flaws with the product. If your job interviewer says something that may harm your candidacy, such as “I’m worried about your experience in sales” you should retain a huge smile and say something along the lines of “Of course! That’s why I’m here to answer your questions and ease any concerns.”
- Use Terminology and Show Knowledge
You are trying to show the employer why you are right for the job. Rather than simply tell the employer that you are knowledgeable in the area, you should show the employer by dropping your knowledge throughout the interview. If you use terminology and display knowledge of the field, your employer will pick up on that without realizing it and see you as a solution for their need.
Be the Salesperson That Want You to Be
Sales is about solutions. You need to be that solution. The best way to show the employer that you meet their needs is to be the solution to that needs during your job interview. Experience in the field is great, but displaying what you learned throughout those experiences is more important for sales jobs, and possibly for all types of jobs.
Take Away Interview Tips
- Be Happy, Positive and Outgoing
- Downplay Any Negatives
- Show the Employer You Are Perfect for the Role